Microsoft Tags

A Microsoft tag is like a QR code. You can connect customers to your offline information, entertainment, and interactive experiences from their smartphones to your marketing materials. They let people engage within your website.

To generate one simply log into Tag Manager with your Microsoft live ID, then create a tag and make sure you add a name to your tag. Then download the tag and choose your image size and file format. Once you are done, click download and your tag manager will create your Microsoft tag for you.

the outcome of the tag.

  


To track the tags, simply download the app on your phone and scan the tag you see. It will direct you to that persons web.

There are 5 reasons to why you should use a Microsoft tag:

• It's a great wasy to keep your customers in the moment anytime
• Its a simple tool to use
• It's cost is of very little or free
• It's simple to know the data if you just dive into it
• You can create flexible designs to give the customers a great experience 

Here are some examples of a Microsoft tag and also how to create one. 

picture adapted from "http://notixtech.com/blog/microsoft-tag-jagtag-and-qr-codes-compared"

source: "http://tag.microsoft.com/what-is-tag/benefits.aspx" February 2012